The
PlayStation Company is suing
actor Jerry Lambert because he left their advertisement to promote Nintendo.
Jerry Lambert play fiction PlayStation CEO “Kevin Butler” in PlayStation ads
for years but, recently he jumped shipped from PlayStation and left to promote
Nintendo the even crazier part is the commercials are practically the same.
Over all this was just a terrible idea on Nintendo and Lamberts part, it is one
thing to reuse an actor but to reuse your rivaled companies idea almost to the
letter? It does not make much sense yes the “Kevin Butler” commercials were
popular but that is just odd and confusing to see him promoting Nintendo I am
sure when most people see the commercial they immediately assume it is for
PlayStation, which is poor planning on a rival companies part. PlayStation also
had that character trademarked and while Nintendo did not actually say the
characters name it was obvious it was meant to be said character. This is the
biggest reason PlayStation is suing because it will confuse customers. I
personally think this is something Nintendo should have thought about the last
thing I would want as a major corporation is for my advertisement to seem like
it is the advertisement for another company. When someone sees my add I would
want them to instantly think of my company not start the advertisement
believing it was for my rival. This whole debacle just seems to be really poor
planning on Nintendo’s side. I can’t imagine why they thought it was a good
idea to copy their rival’s advertisements so closely to promote their product. This
is a court battle I believe Sony will easily win, the character is so obviously
Sony’s and the commercial idea is clearly Sony’s as well. The idea to copy Sony’s
promotion just doesn’t make any sense on Nintendo’s side. Maybe the whole thing
was some sort of publicity stunt.
(source)
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